ACLU
Right to Learn Campaign
Developed and led the campaign strategy for the ACLU’s award-winning campaign.
BAND-AID & Product(RED) Partnership
Shaped the strategy and creative development for a BAND-AID and (RED) brand partnership.
ACLU Letters to America Campaign
Led cross-functional teams to develop the integrated marketing strategy and campaign launch plan for the ACLU’s Letters to America Campaign.
KIND Frozen National Launch
Developed the shopper marketing strategy and guided creative development for the launch of KIND Frozen in Walmart stores nationwide.